When business owners are busy, marketing is often the first thing to be set aside, but its importance remains key to business success. To make time for marketing, try scheduling your marketing activities on a daily basis so that you accomplish a little bit every day. For example, try something like this:
Monday - Client and prospect follow-up
Tuesday - Networking, new blog post
Wednesday - E-mail marketing (newsletter, promos, coupons, etc.)
Thursday - Change voice mail message to talk about newest product or service.
Friday - New blog post, place ad in local paper
By biting off your marketing activities in small chunks, marketing suddenly becomes easier to manage and less overwhelming. Stay tuned for more free marketing ideas!